by Steve Mizer | Founder | Jun 24, 2021 | Brand, Business Tips, Marketing, Online Reputation, Social Media
Marketing is a term we are all familiar with. We know it involves promoting products, brands and services, and includes advertising and market research. Sometimes, when it comes down to the grind, we make things complicated and begin marketing the hard way. Here are...
by Steve Mizer | Founder | May 26, 2021 | Business Tips, Marketing, Social Media
As technology advances, media trends progress as well. One of the biggest players in the digital space right now is social media. From Twitter to Instagram to Facebook, there are a plethora of social media outlets. Some, like MySpace, have taken downward dives....
by Steve Mizer | Founder | Apr 25, 2021 | Business Tips, Marketing, Online Reputation, Social Media
“It’s hard to target a message to a generic 35-year-old middle-class working mother of two. It’s much easier to target a message to Jennifer, who has two children under four, works as a paralegal and is always looking for quick but healthy dinners and ways to spend...
by Steve Mizer | Founder | Mar 26, 2021 | Business Tips
Nobody can say with certainty what business will look like for the next generation. The evolution of technology and society makes it hard to project trends 20 years down the line. Sweeping change occurs at an ever-accelerating rate, leaving marketers scrambling to...
by Steve Mizer | Founder | Dec 22, 2020 | Business Tips, Sales
Our economy revolves around marketing, merchandising and sales. While many of us enjoy the spending aspect of sales, there is a vital aspect behind it that we cannot forget — the company or salesman. Whether you are selling clothing or electronics, an individual or a...
by Steve Mizer | Founder | Dec 1, 2020 | Business Tips
Our way of life has seen considerable upheaval in Bellingham, WA. COVID-19 changed the way we view safety and social interaction. Our community has done what it can to keep our institutions running, from the gradual reopening of the Bellingham Farmers Market to the...